Visitor Attractions

A data solution that helps to improve Visitor Experience at The National Gallery London

Case Study | The National Gallery featured image

Improving Visitor Experience

Founded in 1824, The National Gallery is situated in London’s Trafalgar Square and counts some of the world’s best-loved paintings among its 2,300-strong collection

In August 2018, Analytics Engines was appointed as partner to develop a data solution for the Gallery. ‘Perspective’ is an analytics solution which allows stakeholders to make data-driven strategic decisions by harnessing and examining data from a disparate range of sources.

The Benefits

Since the roll-out, some of the key benefits to The Gallery have included:

–   greater transparency, communication and teamwork
–   improved decision-making processes
–   operational efficiencies and optimisation of workflows
–   augmented visitor experiences.

Testimonial

Senior Manager Data & Insights at The National Gallery Casey Scott-Songin said: “Right across the organisation there’s a sense of trust in the data. Everyone is unified around a single source of truth and using the data to make better decisions.”

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